Bloodbath has teamed up with Demrick to create a music video / lookbook for their Winter 2010 Collection. “Streets Don’t Love You Back” was shot and directed in Los Angeles by Matt Alonzo of Skee.TV.
“Streets Don’t Love You Back” appears on Demrick’s recently released mixtape with OnSMASH.com, De Is For Demrick, and features B-Real of the legendary Cypress Hill as well as production by Apathy (GBC and Demigodz). Both artists are wearing pieces from Bloodbath’s Winter season, to illustate a creative lifestyle sharpened by the streets of Los Angeles.
To commemorate the project, a limited edition collaboration pack will be offered. Consisting of an all-black custom duffel bag with tonal details, and a crewneck sweater to match – they can be purchased separately and also as a set. Pre-orders will begin on January 1st, 2011, and only 100 of each will be made available. Available online from Bloodbath’s online store and at both Tradition locations, the set is comfortably priced at $80.00 USD for both items.